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70's Prom Dresses

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For the bulk of the decade, 70’s prom dresses meant predominantly long, prairie-inspired night wear. Designer Jessica McClintock is often associated with 70’s prom dress fashion, particularly her association with the “Gunne Sax” label. Gunne Sax, the quintessential 70’s prom dress, meant long skirts, often with long sleeves, inspired by Victorian fashion, and often in eyelet, prairie or gingham prints. Sissy Spacek in the classic horror film Carrie wore a look that certainly had an impact on 70’s prom dress fashion—minus the gore! Long, straight or feathered hair with middle parts are of course the most notable way to emulate the 70’s in general, as well as with 70’s prom dresses. As the decade moved on, trends took a more progressive leap, thanks to disco, decadent partying, the rise of polyester blends, and androgynous superstars like David Bowie. Flamboyance in fashion began to take over, so it’s no wonder that designer Bob Mackie earned the name “the sultan of sequins.” Late 70’s prom dresses were a lot more Studio 54 than Little House on the Prairie. Can you dig it?